Ons Verhaal

Van een echte behoeftenaar een écht veranderende reis

Hoe het allemaal begon

Een corona-puppy die vastliep op ultra-bewerkt voer.
Een eigenwijze hondenouder die haar áltijd het beste wilde geven.
En een zoektocht naar iets Echt — één die alles veranderde.
"Ze is gewoon kieskeurig.” Dat was ze niet.

Meet Caju

Fed only the "best" of the premium kibble for most of her first year.

She was trying to tell us something.
We were labeling her.
Unseen, until it's not.

The Silent Damage

She wasn't refusing food. She was unable to eat it. More frequently. 6-day food strike. Hospital.

Entheropy. GI Inflammation.
Cellular inflammation.
But why?

Time for a diet change.
A man gotta do, what a man gotta do

Optimal nutrition

Hugo's mission? Help her thrive with Real nutrition, and prevent her from eating garbage.

A Real journey that made me become a chef for dogs.

If you are wondering what happened to Caju? Well...
Way too obsessed with food

She is thriving

She plots and executes the most absurd plans to get food from wherever you least expect.

Never refused any meal again.
Steals food from her Anatolian Shepherd brother whenever nobody's watching.